Back to All Courses
Digital Marketing
Comprehensive Training | Online Classes | Ongoing Enrollment
Course Overview
Unlock your full potential in the digital landscape with the HOPGO Digital Marketing Program. This in-depth online course is designed for aspiring marketers, business owners, and professionals seeking to master the essential strategies and tools for online success. Learn from industry best practices across diverse modules, from building strong foundations to executing advanced paid campaigns and optimizing for conversions. Gain practical skills that are immediately applicable in today's dynamic market
FOR ENQUIRIES & REGISTRATION:
0722885991
CALL· SMS· WHATSAPP
Course Fee
KSH. 6,000
Duration
4 Weeks
What You'll Master in the Digital Marketing Course
Our curriculum is designed to provide you with a comprehensive understanding and practical skills.
- Foundations of Digital Marketing
- Digital vs traditional marketing
- Consumer behavior
- Content Marketing
- Blogging and copywriting
- Visual content tools
- Social Media Marketing (SMM)
- Content for each platform
- Community management
- Meta Ads & Paid Social Campaigns
- Ad formats and targeting
- Ads Manager
- Affiliate & Influencer Marketing
- Setting up affiliate programs
- Working with influencers
- Search Engine Optimization (SEO)
- On-page and off-page SEO
- Keyword research
- Video Marketing
- Creating video ads
- YouTube and TikTok strategies
- Email marketing & automation
- Conversion Rate Optimization (CRO)
- Landing page design
- Pop-ups and CTAs